Let's have a ball and a biscuit, shuggah...

I've been watching a lot of baseball on television lately, what with the playoffs and all.  The games have been on TBS and TNT this week.  And either they or MLB have paid a shitload to have Captain Morgan as a sponsor, because you can't get through one commercial break without seeing at least one ad for their famous spiced rum.

Not that I've minded. Actually, I've been enjoying this new Captain Morgan campaign, but I haven't been able to figure out exactly why.  I drink Captain Morgan rum, but not often.  I used to enjoy it with some Coke or ginger ale, but lately my palate prefers to substitute Jim Beam for it.

Anyway, like I said, I haven't been able to figure out why I liked the new campaign as much as I do.

Then Gia figured it out.

It's the background music.  The White Stripes playing "Ball and Biscuit".  A great throwback tune that reminds you of Jimi Hendrix or something. Is there anything that Jack and Meg can't freaking do? Check it live. And dig.